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Parallel Lines

Resume

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Work
Experience

Bincom Dev Center

Jobroq

Fembol

Jan 2021-Dec 2023

Digital Marketer/Project Assistant

  • Developed and executed comprehensive digital marketing strategies encompassing social media marketing, email marketing, and content marketing.

  • Achieved a 30% increase in email open rates and a 25% boost in click-through rates.

  • Wrote and optimized blog posts that resulted in a 40% increase in conversions.

  • Designed and created engaging social media content, improving
    brand presence and engagement

  • Liaised with PR for best practices.

Jan 2023 - Jun 2023

SEO/Email Specialist

  • Supervise daily operations

  • Developed strategies for social media, email and SEO.

  • Manage email marketing and generate blog content.

  • Developed and managed content across multiple platforms, including blogs, social media etc, resulting in a 30% increase in user engagement.

  • Collaborated with the marketing team to ideate and execute content strategies that enhanced brand awareness and customer
    acquisition.

  • Edited and revised content from team contributors, ensuring
    consistency with brand voice and style guidelines.

July 2023 - Present

Content Lead

  • Supported the development of marketing campaigns that increased company revenue by 20% year-over-year.

  • Authored all blog and social media content, aligning with the brand’s voice and objectives.

  • Increased engagement and followers on social media platforms through targeted content strategies.

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Education/Certification

2022 - 2024

Hubspot Academy | Social Media Marketing

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2012-2018

Federal University of Agriculture, Abeokuta | Bachelor's Degree

2022 - 2024

Hubspot Academy | Email Marketing

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Skills
& Tools

  • Organic social media marketing

  • Content creation

  • Copywriting

  • Digital marketing Strategy

  • SEO

  • Email Marketing

  • Google suite

  • Graphic designs and landing pages

  • Wordpress

  • Zoho

  • Canva

  • Keywords everywhere

  • etc

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